Samara Lombok: High-End Land Investment

Hospitality industry · Powered by SATUVISION + Better Brands

0 +
High Quality Leads
0 %
Return on Ad Spend
0 %
Conversion Rate
0 %
Click-Through Rate

THE CHALLENGE

Developing high-quality ads that resonate effectively with Samara Lombok’s diverse target audience was a significant challenge. Therefore we collaborate with the property team from Samara Lombok and work with them. Our goal is to create ads that are not only eye-catching but also resonate with the interests, preferences and specific needs of each targeted audience segment.

STRATEGY &
COLLABORATION

SATUVISION

Social Media Advertising, CRM Management, Reporting & Analysis, Google Tracking Optimization, Lead Generation

EXECUTION BREAKDOWN

Lifestyle – Attraction Phase

Curate aspirational visual storytelling that aligns with the audience’s ideal lifestyle in Lombok (luxury, nature, wellness, adventure).

Process – Trust Building Phase

Showcase behind-the-scenes content on how investments or developments are planned, managed, and executed.

Culture – Exposure Phase

Highlight local culture, community involvement, and sustainability initiatives to create an emotional connection with the destination.

Conversion & Retention – Decision Phase

Implement personalized follow-ups, exclusive offers, and consultation invitations for engaged prospects.

RESULTS & IMPACTS

Metric

Before

After

Change

Leads

100

200++

+220%

Return on Ad Spend

2.1x

6.9x

+228%

Ad Spend

[censored]

[censored]

-25%

Click-Through Rate

3.5%

4.5%

+1.0pp

Conversion Rate

1.59%

2.96%

+86%

Leads

Before

100

After

200++

Change

+220%

Return on Ad Spend

Before

2.1x

After

6.9x

Change

+228%

Ad Spend

Before

[censored]

After

[censored]

Change

-25%

Click-Through Rate

Before

3.5%

After

4.5%

Change

+1.0pp

Conversion Rate

Before

1.59%

After

2.96%

Change

+86%

OTHER CASE STUDIES

40%

Direct Booking Through Website
Deep Roots

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40%

Direct Booking Through Website
Deep Roots

Increase 40% Direct Booking Through Website for Deep Roots Nusa Penida

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40%

Direct Booking Through Website
Deep Roots

Increase 40% Direct Booking Through Website for Deep Roots Nusa Penida

SATUVISION + Better Brands